Privacy Policy — BIRD.

This Privacy Policy outlines how BIRD. ("we," "our," or "us") collects, uses, and protects the information you provide when you visit our website and subscribe to our email marketing services. We are committed to ensuring the privacy and security of your personal data in compliance with the General Data Protection Regulation (GDPR).

DATA CONTROLLER

BIRD. with registered office in Frederiksberg C, Gammel Kongevej 102, 1850 Frederiksberg, Denmark is ensuring compliance with the rules on personal data processing by providing the following information on the processing of data that is received, or in any case collected, while browsing this site.

BIRD. has not appointed a Data Protection Officer (DPO) as we do not meet the threshold requiring mandatory appointment under Article 37 GDPR. For all data protection enquiries, please contact us directly at tricks@birdcph.dk.

LAWFUL BASIS FOR PROCESSING

BIRD. processes your personal data on the basis of your explicit consent under Article 6(1)(a) of the General Data Protection Regulation (GDPR). You provide this consent by accepting, subscribing, registering, or otherwise indicating acceptance through any means — including but not limited to checking a consent box, completing a sign-up form, or clicking an acceptance button. You have the right to withdraw your consent at any time without affecting the lawfulness of processing carried out prior to withdrawal.

CONSENT

When you provide us with personal information to complete a transaction, verify your credit card, place an order, arrange for a delivery or return a purchase, we imply that you consent to our collecting it and using it for that specific reason only.

If we ask for your personal information for a secondary reason, like marketing, we will either ask you directly for your expressed consent, or provide you with an opportunity to say no.

By accepting, subscribing, registering, or otherwise indicating acceptance through any means — including but not limited to checking a consent box, completing a sign-up form, or clicking an acceptance button — you agree to receive marketing communications from BIRD. You can withdraw your consent at any time by following the instructions provided in our emails or contacting us directly. If after you consent, you change your mind, you may withdraw your consent for us to contact you, for the continued collection, use or disclosure of your information, at any time, by contacting us at tricks@birdcph.dk or mailing us at: BIRD., Frederiksberg C, Gammel Kongevej 102, 1850 Frederiksberg, Denmark.

INFORMATION WE COLLECT

BIRD. collects the following information when you subscribe to our email marketing services:

• Name: We collect your first and last name, if given.
• Email Address: We collect your email address to send you newsletters, updates, and promotional materials.

HOW WE USE YOUR INFORMATION

We use your email address to:

• Send you newsletters, updates, and promotional materials related to our products and services.
• Improve our website and email marketing strategies based on user preferences and behavior.
• Send marketing emails to all registered email addresses. By accepting, subscribing, or otherwise indicating acceptance in any form, you acknowledge that your email address may be used for this purpose. You may opt out at any time by following the unsubscribe instructions included in every email or by contacting us at tricks@birdcph.dk.

DATA SECURITY

BIRD. is committed to ensuring the security of your information. We implement appropriate technical and organizational measures to protect your data against unauthorized access, disclosure, alteration, and destruction.

DATA SHARING AND THIRD PARTIES

BIRD. does not sell, trade, or transfer your personal information to third parties without your explicit consent. Your information may be shared with service providers who assist us in operating our website and conducting our business, as long as they agree to keep the information confidential.

International Data Transfers: Some of our third-party service providers may be located outside the European Economic Area (EEA). Where this is the case, we ensure that appropriate safeguards are in place to protect your personal data, such as Standard Contractual Clauses approved by the European Commission or other lawful transfer mechanisms under GDPR. By accepting this policy, you acknowledge that your data may be transferred to and processed in countries outside the EEA under these safeguards.

DATA RETENTION

BIRD. retains your personal data, including your email address, for as long as necessary to fulfil the purposes for which it was collected. Specifically:

• Marketing data (name and email address) is retained for as long as you remain an active subscriber, or for a maximum of 2 years from the date of your last interaction with our communications, whichever comes first.
• Following the end of the retention period, or upon withdrawal of consent, your data will be securely deleted or anonymised within 30 days.

If you wish to request early erasure of your data, please contact us at tricks@birdcph.dk.

YOUR RIGHTS

Under the GDPR, you have the following rights regarding your personal data:

• Right of Access: You may request access to the personal information we hold about you.
• Right to Rectification: You may request correction of any inaccuracies in your information.
• Right to Erasure: You may request the deletion of your personal data where there is no compelling reason for its continued processing.
• Right to Object: You may object to the processing of your personal data for direct marketing purposes at any time.
• Right to Restriction: You may request that we restrict the processing of your personal data in certain circumstances.
• Right to Data Portability: You may request a copy of your personal data in a structured, commonly used, and machine-readable format.
• Right to Withdraw Consent: You may withdraw your consent at any time without affecting the lawfulness of processing carried out prior to withdrawal.

To exercise any of these rights, please contact us at tricks@birdcph.dk.

Right to Lodge a Complaint: If you believe that BIRD. has not complied with your data protection rights, you have the right to lodge a complaint with the Danish data protection supervisory authority: Datatilsynet, Carl Jacobsens Vej 35, 2500 Valby, Denmark — www.datatilsynet.dk.

COOKIES

BIRD. uses cookies to enhance your browsing experience. We use the following categories of cookies:

• Strictly necessary cookies: Required for the website to function and cannot be disabled.
• Analytical/performance cookies: Allow us to recognise and count visitors and understand how they navigate our website. These are only set with your consent.
• Marketing cookies: Used to track visitors across websites to display relevant advertisements. These are only set with your consent.

You can manage or withdraw your consent to non-essential cookies at any time through our cookie settings or via your browser settings. Please note that disabling certain cookies may affect the functionality of our website.

CHANGES TO THIS PRIVACY POLICY

BIRD. reserves the right to update this Privacy Policy to reflect changes in our practices or legal obligations. We encourage you to review this policy periodically. Where changes are significant, we will notify you directly by email or through a prominent notice on our website.

CONTACT US

If you have any questions or concerns regarding this Privacy Policy or the way in which BIRD. processes your personal data, please contact us at tricks@birdcph.dk or by mail at: BIRD., Frederiksberg C, Gammel Kongevej 102, 1850 Frederiksberg, Denmark.